Mersalg AS
Score · fiscal year 2023
76of 100
How to read this: the company is ahead of 86 % of companies in the Morning class Medium in the same sector in 2023. What does this mean?
Rank in the Morning class Medium: 466 of 3,281 · What are Morning company classes?
Place in the whole sector: 2,733 of 21,088 · Handel
Profile
Lion · Leader
High profitability, high solidity
Position against comparable companies in 2023, not a verdict on the company. Based on profitability 89 and solidity 67 out of 100 among companies in the Morning class Medium in the same sector in 2023. Methodology
Against the sector
Mersalg AS is 26 points above the median for companies in the Morning class Medium in the same sector in 2023.
Median score 50 among 3,281 companies.
Against companies in the Morning class Medium in the same sector in 2023: operating margin 9.5% (median 2.9%) and equity ratio 41.4% (median 29.5%).
The numbers behind the score
| Measure | Company | Median |
|---|---|---|
| Operating revenue | 118 MNOK | 91 MNOK |
| Operating margin | 9.5% | 2.9% |
| Profit margin | 10.2% | 2.7% |
| Return on assets | 31.1% | 11.6% |
| Equity ratio | 41.4% | 29.5% |
| Debt-to-equity | 1.42 | 2.32 |
| Current ratio | 1.69 | 1.39 |
| Revenue growth | – | 5.2% |
| Revenue per employee | 0.67 MNOK | 4.75 MNOK |
The median and “ahead of” refer to companies in the Morning class Medium in the same sector in 2023. The bar shows the share of companies the figure is ahead of.
With an index of 76, Mersalg AS does better than 86% of companies in the Morning class Medium in the same sector (3,281 companies) in 2023.
Score 2023–2025
- Mersalg AS
- Median: companies in the Morning class Medium in the same sector
What the numbers say
Mersalg AS had an operating margin of 9.5% and an equity ratio of 41.4% in 2023, and ranks 2,733 of 21,088 in Handel.
This text is generated automatically from the 2023 accounts.
Three simple methods
The methods give between 16 MNOK and 120 MNOK.
| Method | Multiple | Estimate |
|---|---|---|
| P/E | 10.0 | 93 MNOK |
| EV/EBIT | 8.0 | 120 MNOK |
| P/B | 1.0 | 16 MNOK |
A mechanical estimate from public accounts, not advice. Mechanical estimate from public accounts with fixed multiples. Not a valuation and not advice to buy or sell. The multiples are provisional default values and must be adjusted per sector before the figures are used for anything. See the calculation
Worth a closer look
No rules were triggered for this year.
Indications based on the latest annual accounts from open data. Not investment or financial advice.
Financial costs were 0.2% of the debt in 2023. The policy rate averaged 3.54 % the same year. This is a plain description of what the debt cost, not a model of interest sensitivity.
See interest rates, prices and exchange rates for the sector
Data quality
No anomalies found in the figures.
Scenario analysis: the sector's weakest year
We have no accounts for 2022, the sector's weakest year, for this company.
The sector's weakest year was 2022, with a median operating margin of 1.5%. Based on the 11 fiscal years we have. The analysis grows as more years are fetched or imported. Methodology
What the score is made of
| Profitability | 89 | weight 30% |
|---|---|---|
| Solidity | 67 | weight 25% |
| Liquidity | 66 | weight 15% |
| Growth | – | no data, left out |
| Consistency | 77 | weight 15% |
Index version 2. Data completeness 85%: the share of the weights that had data.
Questions and answers
How profitable is Mersalg AS?
The operating margin was 9.5% in 2023, against a median of 2.9% among companies in the Morning class Medium in the same sector. Return on assets was 31.1%.
How solid is Mersalg AS?
The equity ratio was 41.4% in 2023 (median 29.5%). Debt-to-equity was 1.42 (median 2.32).
What is the liquidity of Mersalg AS like?
The current ratio was 1.69 in 2023 (median 1.39).
How does Mersalg AS compare in Handel?
Mersalg AS ranks 2,733 of 21,088 in Handel for 2023. Among companies in the Morning class Medium it is number 466 of 3,281.
Public contracts
- Contracts awarded since 2024
- 1
- Total awarded value since 2024
- value not stated
- Framework agreements
- 1
- Left out of the total: the value is a ceiling, not actual spend.
| Date | Buyer | Notice | Value |
|---|---|---|---|
| 18 February 2026 | Norsk Tipping | Salgsstøtte | 4.0 MNOK (framework) |
| 18 December 2017 | Norsk Tipping AS | Rammeavtale salgstjenester | value not stated |
Based on notices in Doffin. Does not show call-offs under framework agreements or purchases below the publication threshold. Values are as stated by the buyer.
Source: Doffin (DFØ), fetched 28 October 2026. Winners are matched on organisation number.
Contains data under the Norwegian licence for public data (NLOD 2.0) made available by Doffin/the Norwegian Agency for Public and Financial Management (DFØ). NLOD 2.0
From the Central Coordinating Register
- Org. no.
- 972419508
- Legal form
- AS
- Sector
- Handel (47.910)
- Morning company class
- Medium
- Employees
- 175 registered 10 October 2026
- Founded
- 26 October 1994 32 years in operation
- Share capital
- 0.10 MNOK
- Business address
- Brøsetvegen 164G, 7069 TRONDHEIM
- Municipality
- Trondheim rank 3 of 11 in KOSTRA group 12
- Latest accounts filed
- 2025
Source: Central Coordinating Register, Brønnøysund Register Centre. The employee count is reported by the company and may be older than the accounts. See the company at the Brønnøysund Register Centre
Ownership and roles
- Chief executive
- Ståle André Schibbye
- Chair of the board
- Johan Magnus Von Schoultz
- Board member
- Lillie Anna-Greta Johanna Sjöberg
- Board member
- Jens Christian Voldmester
- Auditor
- Grant Thornton Norway AS
Source: Central Coordinating Register, fetched 29 October 2026. Only names are shown.
Owners and shareholdings will appear here once the shareholder data extract is in place.
Coming · not built yet
Error in the data?
Do you see an error in the figures or in how the company is mapped (sector, holding, group)? Let us know. Corrections require documentation.
Figures last fetched 28 October 2026.
Year by year · 2023–2025
| Key figure | 2023 | 2024 | 2025 | Trend |
|---|---|---|---|---|
| Index | 76 | 70 | 74 | |
| Rank | 2,733 | 3,403 | 2,112 | |
| Operating margin | 9.5% | 9.0% | 9.5% | |
| Return on assets | 31.1% | 28.8% | 29.8% | |
| Equity ratio | 41.4% | 45.6% | 44.9% | |
| Current ratio | 1.69 | 1.83 | 1.80 | |
| Revenue growth | – | 0.6% | 8.0% |
Accounts
From the Brønnøysund Register Centre, in the company's reporting currency (NOK).
| Key figure | 2023 | 2024 | 2025 |
|---|---|---|---|
| Operating revenue | 117.5 MNOK | 118.3 MNOK | 127.7 MNOK |
| Operating profit | 11.1 MNOK | 10.6 MNOK | 12.1 MNOK |
| Profit before tax | 12.0 MNOK | 11.8 MNOK | 13.3 MNOK |
| Net profit | 9.3 MNOK | 9.2 MNOK | 10.4 MNOK |
| Financial expenses | 0.0 MNOK | 0.0 MNOK | 0.1 MNOK |
| Total assets | 38.5 MNOK | 41.1 MNOK | 44.8 MNOK |
| Current assets | 38.2 MNOK | 41.0 MNOK | 44.4 MNOK |
| Equity | 15.9 MNOK | 18.7 MNOK | 20.1 MNOK |
| Retained earnings | 15.6 MNOK | 18.4 MNOK | 19.8 MNOK |
| Total liabilities | 22.6 MNOK | 22.4 MNOK | 24.7 MNOK |
| Current liabilities | 22.6 MNOK | 22.4 MNOK | 24.7 MNOK |
Source: Brønnøysund Register Centre (Register of Company Accounts), fetched 28 October 2026, accounts id 5029869.
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