HELLOFRESH NORWAY AS

Org. no. 925472972 · MOSS · Founded 2020 · 105 employees

Score · fiscal year 2023

30of 100

How to read this: the company is ahead of 18 % of medium-sized companies in the same sector in 2023. What does this mean?

Rank: 27,158 of 34,736 · Handel

Profile

Elephant · Steward

Lower profitability, high solidity

Position against comparable companies in 2023, not a verdict on the company. Based on profitability 8 and solidity 57 out of 100 among medium-sized companies in the same sector in 2023. Methodology

Against the sector

HELLOFRESH NORWAY AS is 19 points below the median for medium-sized companies in the same sector in 2023.

Median score 49 among 1,875 companies.

Against medium-sized companies in the same sector in 2023: operating margin −1.6% (median 3.2%) and equity ratio 38.3% (median 32.2%).

Source: Register of Company Accounts and Central Coordinating RegisterFetched 26 October 2026Report an issue
Key figures · 2023

The numbers behind the score

The numbers behind the score · 2023
MeasureCompanyMedianAhead of
Operating revenue568 MNOK177 MNOK
Operating margin −1.6% 3.2% 9 %
Profit margin −1.5% 3.1% shown, not part of the index
Return on assets −4.8% 11.4% 6 %
Equity ratio 38.3% 32.2% 58 %
Debt-to-equity 1.61 2.06 57 %
Current ratio 1.54 1.39 59 %
Revenue growth – 4.2% not compared
Revenue per employee5.41 MNOK6.27 MNOK

The median and “ahead of” refer to medium-sized companies in the same sector in 2023. The bar shows the share of companies the figure is ahead of.

With an index of 30, HELLOFRESH NORWAY AS does better than 18% of medium-sized companies in the same sector (1,875 companies) in 2023.

Over time

Score 2023–2025

CompanyMedian0255075100202320242025
  • HELLOFRESH NORWAY AS
  • Median: medium-sized companies in the same sector
Analysis · 2023

What the numbers say

HELLOFRESH NORWAY AS had an operating margin of −1.6% and an equity ratio of 38.3% in 2023, and ranks 27,158 of 34,736 in Handel.

This text is generated automatically from the 2023 accounts.

Estimated value · 2023

Three simple methods

One method gives a figure: 35 MNOK.

MethodInputMultipleEstimate
P/E Net profit: −8.8 MNOK 10.0 not meaningful
EV/EBIT Operating profit: −9.1 MNOK 8.0 not meaningful
P/B Equity: 35.5 MNOK 1.0 35 MNOK

A mechanical estimate from public accounts, not advice. Mechanical estimate from public accounts with fixed multiples. Not a valuation and not advice to buy or sell. The multiples are provisional default values and must be adjusted per sector before the figures are used for anything. See the calculation

Indications · 2023

Worth a closer look

  • watch

    The company made a loss before tax. Are these one-off items or a pattern?

    Based on: Profit margin −1.5% (median 3.1%).

  • watch

    The operating margin is lower than at three in four companies in the sector. Where do costs differ from competitors?

    Based on: Operating margin −1.6% (median 3.2%).

Indications based on the latest annual accounts from open data. Not investment or financial advice.

Financial costs were 7.7% of the debt in 2023. The policy rate averaged 3.54 % the same year. This is a plain description of what the debt cost, not a model of interest sensitivity.

Data quality

No anomalies found in the figures.

Stress test · 2017

Scenario analysis: the sector's weakest year

We have no accounts for 2017, the sector's weakest year, for this company.

The sector's weakest year was 2017, with a median operating margin of −65.6%. Based on the 11 fiscal years we have. The analysis grows as more years are fetched or imported. Methodology

Components · 2023

What the score is made of

Profitability8 weight 30%
Solidity57 weight 25%
Liquidity59 weight 15%
Growth– no data, left out
Consistency0 weight 15%

Index version 2. Data completeness 85%: the share of the weights that had data.

2023

Questions and answers

How profitable is HELLOFRESH NORWAY AS?

The operating margin was −1.6% in 2023, against a median of 3.2% among medium-sized companies in the same sector. Return on assets was −4.8%. The company made a loss before tax.

How solid is HELLOFRESH NORWAY AS?

The equity ratio was 38.3% in 2023 (median 32.2%). Debt-to-equity was 1.61 (median 2.06).

What is the liquidity of HELLOFRESH NORWAY AS like?

The current ratio was 1.54 in 2023 (median 1.39).

How does HELLOFRESH NORWAY AS compare in Handel?

HELLOFRESH NORWAY AS ranks 27,158 of 34,736 in Handel for 2023. Among companies of the same size (medium-sized companies) it ranks 1,534 of 1,875.

From the Central Coordinating Register

Org. no.
925472972
Legal form
AS
Sector
Handel (47.110)
Size tier
medium
Employees
105 registered 10 July 2026
Founded
2 July 2020 6 years in operation
Share capital
0.06 MNOK
Business address
Vanemveien 20, 1599 MOSS
Municipality
Moss rank 4–9 of 10 in KOSTRA group 11
Latest accounts filed
2025

Source: Central Coordinating Register, Brønnøysund Register Centre. The employee count is reported by the company and may be older than the accounts. See the company at the Brønnøysund Register Centre

Ownership and roles

Chief executive
Andreas Alexander Støvring
Chair of the board
Andreas Alexander Støvring
Board member
Michael Henry Saunders
Auditor
PRICEWATERHOUSECOOPERS AS

Source: Central Coordinating Register, fetched 29 October 2026. Only names are shown.

Owners and shareholdings will appear here once the shareholder data extract is in place.

Coming · not built yet

Error in the data?

Do you see an error in the figures or in how the company is mapped (sector, holding, group)? Let us know. Corrections require documentation.

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Figures last fetched 26 October 2026.

Details

Year by year · 2023–2025

Key figure202320242025Trend
Index305959
Rank27,15811,87512,086
Operating margin−1.6%2.0%3.0%
Return on assets−4.8%16.6%15.9%
Equity ratio38.3%52.2%52.7%
Current ratio1.542.042.22
Revenue growth–6.6%5.1%

Accounts

From the Brønnøysund Register Centre, in the company's reporting currency (NOK).

Key figure202320242025
Operating revenue567.6 MNOK604.9 MNOK636.0 MNOK
Operating profit−9.1 MNOK12.3 MNOK19.0 MNOK
Profit before tax−8.8 MNOK16.2 MNOK19.1 MNOK
Net profit−8.8 MNOK16.2 MNOK21.8 MNOK
Financial expenses4.4 MNOK0.2 MNOK3.1 MNOK
Total assets92.6 MNOK99.0 MNOK139.5 MNOK
Current assets85.6 MNOK93.6 MNOK129.1 MNOK
Equity35.5 MNOK51.7 MNOK73.5 MNOK
Retained earnings−155.5 MNOK−139.3 MNOK−117.6 MNOK
Total liabilities57.1 MNOK47.3 MNOK66.0 MNOK
Current liabilities55.7 MNOK45.8 MNOK58.1 MNOK

Source: Brønnøysund Register Centre (Register of Company Accounts), fetched 26 October 2026, accounts id 5073487.

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