MYSTUFF NORGE AS
Score · fiscal year 2025
44of 100
How to read this: the company is ahead of 39 % of companies in the Morning class Medium in the same sector in 2025. What does this mean?
Rank in the Morning class Medium: 2,277 of 3,712 · What are Morning company classes?
Place in the whole sector: 14,136 of 23,059 · Handel
Profile
Elephant · Steward
Lower profitability, high solidity
Position against comparable companies in 2025, not a verdict on the company. Based on profitability 35 and solidity 54 out of 100 among companies in the Morning class Medium in the same sector in 2025. Methodology
Against the sector
MYSTUFF NORGE AS is 6 points below the median for companies in the Morning class Medium in the same sector in 2025.
Median score 50 among 3,712 companies.
Against companies in the Morning class Medium in the same sector in 2025: operating margin 1.1% (median 3.0%) and equity ratio 32.9% (median 30.0%).
The numbers behind the score
| Measure | Company | Median |
|---|---|---|
| Operating revenue | 65 MNOK | 93 MNOK |
| Operating margin | 1.1% | 3.0% |
| Profit margin | 2.1% | 2.8% |
| Return on assets | 9.8% | 11.6% |
| Equity ratio | 32.9% | 30.0% |
| Debt-to-equity | 2.04 | 2.24 |
| Current ratio | 2.38 | 1.39 |
| Revenue growth | −26.0% | 6.1% |
The median and “ahead of” refer to companies in the Morning class Medium in the same sector in 2025. The bar shows the share of companies the figure is ahead of.
With an index of 44, MYSTUFF NORGE AS does better than 39% of companies in the Morning class Medium in the same sector (3,712 companies) in 2025.
Score 2023–2025
- MYSTUFF NORGE AS
- Median: companies in the Morning class Medium in the same sector
MYSTUFF NORGE AS has a score of 44 for 2025, rank 14,136 of 23,059 in the sector.
Strongest: Liquidity: percentile 82 against peers, current ratio 2.38 against a median of 1.39.
Weakest: Growth: percentile 3 against peers, revenue growth −26.0% against a median of 6.1%. Profitability: percentile 35 against peers, operating margin 1.1% against a median of 3.0%.
Worth a closer look
- What lies behind weak growth, and will it last?
- What lies behind weak profitability, and will it last?
Written by fixed rules from the figures. Describes the figures, does not explain causes. Not investment or financial advice. How the summary is made
What the numbers say
MYSTUFF NORGE AS had an operating margin of 1.1% and an equity ratio of 32.9% in 2025, and ranks 14,136 of 23,059 in Handel.
From 2024 to 2025: the operating margin fell from 10.2% to 1.1% and revenue fell by 26%.
This text is generated automatically from the 2025 accounts.
Three simple methods
The methods give between 8 MNOK and 12 MNOK.
| Method | Multiple | Estimate |
|---|---|---|
| P/E | 10.0 | 11 MNOK |
| EV/EBIT | 8.0 | 12 MNOK |
| P/B | 1.0 | 8 MNOK |
A mechanical estimate from public accounts, not advice. Mechanical estimate from public accounts with fixed multiples. Not a valuation and not advice to buy or sell. The multiples are provisional default values and must be adjusted per sector before the figures are used for anything. See the calculation
Worth a closer look
No rules were triggered for this year.
Indications based on the latest annual accounts from open data. Not investment or financial advice.
Financial costs were 6.7% of the debt in 2025. The policy rate averaged 4.30 % the same year. This is a plain description of what the debt cost, not a model of interest sensitivity.
See interest rates, prices and exchange rates for the sector
Data quality
No anomalies found in the figures.
Scenario analysis: the sector's weakest year
We have no accounts for 2022, the sector's weakest year, for this company.
The sector's weakest year was 2022, with a median operating margin of 1.5%. Based on the 11 fiscal years we have. The analysis grows as more years are fetched or imported. Methodology
What the score is made of
| Profitability | 35 | weight 30% |
|---|---|---|
| Solidity | 54 | weight 25% |
| Liquidity | 82 | weight 15% |
| Growth | 3 | weight 15% |
| Consistency | 51 | weight 15% |
Durability: 60 (average over 3 years)
Index version 2. Data completeness 100%: the share of the weights that had data.
Questions and answers
How profitable is MYSTUFF NORGE AS?
The operating margin was 1.1% in 2025, against a median of 3.0% among companies in the Morning class Medium in the same sector. Return on assets was 9.8%.
How solid is MYSTUFF NORGE AS?
The equity ratio was 32.9% in 2025 (median 30.0%). Debt-to-equity was 2.04 (median 2.24).
What is the liquidity of MYSTUFF NORGE AS like?
The current ratio was 2.38 in 2025 (median 1.39).
How does MYSTUFF NORGE AS compare in Handel?
MYSTUFF NORGE AS ranks 14,136 of 23,059 in Handel for 2025. Among companies in the Morning class Medium it is number 2,277 of 3,712. Revenue changed by −26.0% from the year before.
From the Central Coordinating Register
- Org. no.
- 920227627
- Legal form
- AS
- Sector
- Handel (46.490)
- Morning company class
- Medium
- Employees
- 0–4 (not registered)
- Founded
- 15 November 2017 8 years in operation
- Share capital
- 0.03 MNOK
- Business address
- Bygdøy allé 62A, 0265 OSLO
- Municipality
- Oslo rank 63–220 of 357 in Norway
- Latest accounts filed
- 2025
- LEI
- 636700SB5HZ5I5DKPU49 renews 6 May 2027
Source: Central Coordinating Register, Brønnøysund Register Centre. The employee count is reported by the company and may be older than the accounts. See the company at the Brønnøysund Register Centre
Ownership and roles
- Chief executive
- Markus Klepp Kraiem
- Chair of the board
- Markus Klepp Kraiem
- Board member
- Mohammed Massfih
- Auditor
- LEO REVISJON DA
- Accountant
- ACCOUNT GROUP AS
Source: Central Coordinating Register, fetched 29 October 2026. Only names are shown.
- Parent company
- No parent company: owned by persons
Source: GLEIF (Global Legal Entity Identifier Foundation), fetched 31 October 2026. The parent is the one the company itself reported to GLEIF.
Owners and shareholdings will appear here once the shareholder data extract is in place.
Coming · not built yet
Error in the data?
Do you see an error in the figures or in how the company is mapped (sector, holding, group)? Let us know. Corrections require documentation.
Figures last fetched 26 October 2026.
Year by year · 2023–2025
| Key figure | 2023 | 2024 | 2025 | Trend |
|---|---|---|---|---|
| Index | 66 | 70 | 44 | |
| Rank | 5,361 | 3,309 | 14,136 | |
| Operating margin | 11.9% | 10.2% | 1.1% | |
| Return on assets | 41.1% | 40.7% | 9.8% | |
| Equity ratio | 28.6% | 29.3% | 32.9% | |
| Current ratio | 1.35 | 2.20 | 2.38 | |
| Revenue growth | – | 10.5% | −26.0% |
Accounts
From the Brønnøysund Register Centre, in the company's reporting currency (NOK).
| Key figure | 2023 | 2024 | 2025 |
|---|---|---|---|
| Operating revenue | 79.4 MNOK | 87.8 MNOK | 64.9 MNOK |
| Operating profit | 9.4 MNOK | 9.0 MNOK | 0.7 MNOK |
| Profit before tax | 8.5 MNOK | 9.2 MNOK | 1.3 MNOK |
| Net profit | 6.6 MNOK | 7.2 MNOK | 1.1 MNOK |
| Financial expenses | 1.2 MNOK | 0.9 MNOK | 1.1 MNOK |
| Total assets | 23.4 MNOK | 24.8 MNOK | 25.4 MNOK |
| Current assets | 22.7 MNOK | 24.0 MNOK | 24.9 MNOK |
| Equity | 6.7 MNOK | 7.3 MNOK | 8.4 MNOK |
| Retained earnings | 6.7 MNOK | 7.2 MNOK | 8.3 MNOK |
| Total liabilities | 16.7 MNOK | 17.5 MNOK | 17.0 MNOK |
| Current liabilities | 16.7 MNOK | 10.9 MNOK | 10.5 MNOK |
Source: Brønnøysund Register Centre (Register of Company Accounts), fetched 26 October 2026, accounts id 7221388.
Further
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