SMS-SERVICE AS
Score · fiscal year 2025
32of 100
How to read this: the company is ahead of 23 % of small companies in the same sector in 2025. What does this mean?
Rank: 30,181 of 38,670 · Handel
Profile
Cheetah · Sprinter
High profitability, lower solidity
Position against comparable companies in 2025, not a verdict on the company. Based on profitability 63 and solidity 14 out of 100 among small companies in the same sector in 2025. Methodology
Against the sector
SMS-SERVICE AS is 18 points below the median for small companies in the same sector in 2025.
Median score 50 among 36,110 companies.
Against small companies in the same sector in 2025: operating margin 10.2% (median 2.5%) and equity ratio 3.9% (median 38.3%).
The numbers behind the score
| Measure | Company | Median |
|---|---|---|
| Operating revenue | 1 MNOK | 3 MNOK |
| Operating margin | 10.2% | 2.5% |
| Profit margin | 10.2% | 2.2% |
| Return on assets | 3.6% | 4.0% |
| Equity ratio | 3.9% | 38.3% |
| Debt-to-equity | 24.76 | 0.99 |
| Current ratio | −1.11 | 1.70 |
| Revenue growth | −19.1% | 3.5% |
The median and “ahead of” refer to small companies in the same sector in 2025. The bar shows the share of companies the figure is ahead of.
With an index of 32, SMS-SERVICE AS does better than 23% of small companies in the same sector (36,579 companies) in 2025.
Score 2023–2025
- SMS-SERVICE AS
- Median: small companies in the same sector
SMS-SERVICE AS has a score of 32 for 2025, rank 30,181 of 38,670 in the sector.
Strongest: Profitability: percentile 63 against peers, operating margin 10.2% against a median of 2.5%.
Weakest: Liquidity: percentile 0 against peers, current ratio −1.11 against a median of 1.70. Solidity: percentile 14 against peers, equity ratio 3.9% against a median of 38.3%.
Worth a closer look
- Consider strengthening liquidity: current liabilities are {times} times current assets. Based on: current ratio −1.11 (median 1.70).
- The equity ratio is very low. Could the company absorb a bad year, and does it need more equity? Based on: equity ratio 3.9% (median 38.3%).
- What lies behind weak solidity, and will it last?
Written by fixed rules from the figures. Describes the figures, does not explain causes. Not investment or financial advice. How the summary is made
What the numbers say
SMS-SERVICE AS had an operating margin of 10.2% and an equity ratio of 3.9% in 2025, and ranks 30,181 of 38,670 in Handel.
From 2024 to 2025: the operating margin rose from 0.1% to 10.2% and revenue fell by 19%.
This text is generated automatically from the 2025 accounts.
Three simple methods
The methods give between 0 MNOK and 1 MNOK.
| Method | Multiple | Estimate |
|---|---|---|
| P/E | 10.0 | 1 MNOK |
| EV/EBIT | 8.0 | debt above value |
| P/B | 1.0 | 0 MNOK |
A mechanical estimate from public accounts, not advice. Mechanical estimate from public accounts with fixed multiples. Not a valuation and not advice to buy or sell. The multiples are provisional default values and must be adjusted per sector before the figures are used for anything. See the calculation
Worth a closer look
- critical
Consider strengthening liquidity: current assets do not cover current liabilities.
Based on: Current ratio −1.11 (median 1.70).
- watch
The equity ratio is very low. Could the company absorb a bad year, and does it need more equity?
Based on: Equity ratio 3.9% (median 38.3%).
Indications based on the latest annual accounts from open data. Not investment or financial advice.
Data quality
No anomalies found in the figures.
Scenario analysis: the sector's weakest year
We have no accounts for 2017, the sector's weakest year, for this company.
The sector's weakest year was 2017, with a median operating margin of −65.6%. Based on the 11 fiscal years we have. The analysis grows as more years are fetched or imported. Methodology
What the score is made of
| Profitability | 63 | weight 30% |
|---|---|---|
| Solidity | 14 | weight 25% |
| Liquidity | 0 | weight 15% |
| Growth | 19 | weight 15% |
| Consistency | 47 | weight 15% |
Durability: 33 (average over 3 years)
Index version 2. Data completeness 100%: the share of the weights that had data.
Questions and answers
How profitable is SMS-SERVICE AS?
The operating margin was 10.2% in 2025, against a median of 2.5% among small companies in the same sector. Return on assets was 3.6%.
How solid is SMS-SERVICE AS?
The equity ratio was 3.9% in 2025 (median 38.3%). Debt-to-equity was 24.76 (median 0.99).
What is the liquidity of SMS-SERVICE AS like?
The current ratio was −1.11 in 2025 (median 1.70). Current assets did not cover current liabilities.
How does SMS-SERVICE AS compare in Handel?
SMS-SERVICE AS ranks 30,181 of 38,670 in Handel for 2025. Among companies of the same size (small companies) it ranks 27,984 of 36,579. Revenue changed by −19.1% from the year before.
From the Central Coordinating Register
- Org. no.
- 918781153
- Legal form
- AS
- Sector
- Handel (47.120)
- Size tier
- small
- Employees
- 0–4 (not registered)
- Founded
- 17 March 2017 9 years in operation
- Share capital
- 0.03 MNOK
- Business address
- Lille Stranden 7, 0252 OSLO
- Municipality
- Oslo rank 63–221 of 357 in Norway
- Audit
- Audit opted out from 31 October 2023
- Latest accounts filed
- 2025
Source: Central Coordinating Register, Brønnøysund Register Centre. The employee count is reported by the company and may be older than the accounts. See the company at the Brønnøysund Register Centre
Ownership and roles
- Chief executive
- Marianty Siregar
- Chair of the board
- Magne Roos Sveistrup
- Board member
- Michael Andre Sveistrup
Source: Central Coordinating Register, fetched 29 October 2026. Only names are shown.
Owners and shareholdings will appear here once the shareholder data extract is in place.
Coming · not built yet
Error in the data?
Do you see an error in the figures or in how the company is mapped (sector, holding, group)? Let us know. Corrections require documentation.
Figures last fetched 26 October 2026.
Year by year · 2023–2025
| Key figure | 2023 | 2024 | 2025 | Trend |
|---|---|---|---|---|
| Index | 31 | 35 | 32 | |
| Rank | 26,947 | 27,697 | 30,181 | |
| Operating margin | 18.3% | 0.1% | 10.2% | |
| Return on assets | 0.4% | 0.1% | 3.6% | |
| Equity ratio | 1.1% | 0.9% | 3.9% | |
| Current ratio | −1.11 | −0.51 | −1.11 | |
| Revenue growth | – | 2,046.9% | −19.1% |
Accounts
From the Brønnøysund Register Centre, in the company's reporting currency (NOK).
| Key figure | 2023 | 2024 | 2025 |
|---|---|---|---|
| Operating revenue | 0.0 MNOK | 1.0 MNOK | 0.8 MNOK |
| Operating profit | 0.0 MNOK | 0.0 MNOK | 0.1 MNOK |
| Profit before tax | 0.0 MNOK | 0.0 MNOK | 0.1 MNOK |
| Net profit | 0.0 MNOK | 0.0 MNOK | 0.1 MNOK |
| Financial expenses | 0.0 MNOK | 0.0 MNOK | – |
| Total assets | 2.2 MNOK | 2.4 MNOK | 2.2 MNOK |
| Current assets | −0.6 MNOK | −0.4 MNOK | −0.5 MNOK |
| Equity | 0.0 MNOK | 0.0 MNOK | 0.1 MNOK |
| Retained earnings | 0.0 MNOK | 0.0 MNOK | 0.1 MNOK |
| Total liabilities | 2.1 MNOK | 2.4 MNOK | 2.1 MNOK |
| Current liabilities | 0.5 MNOK | 0.7 MNOK | 0.5 MNOK |
Source: Brønnøysund Register Centre (Register of Company Accounts), fetched 26 October 2026, accounts id 6826782.
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