SERO AS
Score · fiscal year 2025
86of 100
How to read this: the company is ahead of 100 % of companies in the Morning class Medium in the same sector in 2025. What does this mean?
Rank in the Morning class Medium: 2 of 393 · What are Morning company classes?
Place in the whole sector: 20 of 1,953 · Industri
Profile
Lion · Leader
High profitability, high solidity
Position against comparable companies in 2025, not a verdict on the company. Based on profitability 91 and solidity 93 out of 100 among companies in the Morning class Medium in the same sector in 2025. Methodology
Against the sector
SERO AS is 36 points above the median for companies in the Morning class Medium in the same sector in 2025.
Median score 50 among 393 companies.
Against companies in the Morning class Medium in the same sector in 2025: operating margin 25.5% (median 4.4%) and equity ratio 74.7% (median 39.4%).
The numbers behind the score
| Measure | Company | Median |
|---|---|---|
| Operating revenue | 211 MNOK | 167 MNOK |
| Operating margin | 25.5% | 4.4% |
| Profit margin | 25.8% | 4.6% |
| Return on assets | 23.5% | 9.6% |
| Equity ratio | 74.7% | 39.4% |
| Debt-to-equity | 0.34 | 1.51 |
| Current ratio | 4.09 | 1.49 |
| Revenue growth | 13.5% | 6.3% |
| Revenue per employee | 2.78 MNOK | 2.90 MNOK |
The median and “ahead of” refer to companies in the Morning class Medium in the same sector in 2025. The bar shows the share of companies the figure is ahead of.
With an index of 86, SERO AS does better than 100% of companies in the Morning class Medium in the same sector (393 companies) in 2025.
Score 2023–2025
- SERO AS
- Median: companies in the Morning class Medium in the same sector
SERO AS has a score of 86 for 2025, rank 20 of 1,953 in the sector.
Strongest: Liquidity: percentile 96 against peers, current ratio 4.09 against a median of 1.49. Solidity: percentile 93 against peers, equity ratio 74.7% against a median of 39.4%.
No area is clearly below its peers.
Written by fixed rules from the figures. Describes the figures, does not explain causes. Not investment or financial advice. How the summary is made
What the numbers say
SERO AS had an operating margin of 25.5% and an equity ratio of 74.7% in 2025, and ranks 20 of 1,953 in Industri.
From 2024 to 2025: the operating margin rose from 22.7% to 25.5% and revenue grew by 14%.
This text is generated automatically from the 2025 accounts.
Three simple methods
The methods give between 179 MNOK and 504 MNOK.
| Method | Multiple | Estimate |
|---|---|---|
| P/E | 10.0 | 424 MNOK |
| EV/EBIT | 8.0 | 504 MNOK |
| P/B | 1.0 | 179 MNOK |
A mechanical estimate from public accounts, not advice. Mechanical estimate from public accounts with fixed multiples. Not a valuation and not advice to buy or sell. The multiples are provisional default values and must be adjusted per sector before the figures are used for anything. See the calculation
Worth a closer look
- positive
Upper quartile on profitability, solidity and liquidity. What sets this company apart from the rest of the sector?
Based on: Operating margin 25.5% (median 4.4%); Equity ratio 74.7% (median 39.4%); Current ratio 4.09 (median 1.49).
Indications based on the latest annual accounts from open data. Not investment or financial advice.
Financial costs were 2.8% of the debt in 2025. The policy rate averaged 4.30 % the same year. This is a plain description of what the debt cost, not a model of interest sensitivity.
See interest rates, prices and exchange rates for the sector
Data quality
No anomalies found in the figures.
Scenario analysis: the sector's weakest year
We have no accounts for 2022, the sector's weakest year, for this company.
The sector's weakest year was 2022, with a median operating margin of −3.3%. Based on the 10 fiscal years we have. The analysis grows as more years are fetched or imported. Methodology
What the score is made of
| Profitability | 91 | weight 30% |
|---|---|---|
| Solidity | 93 | weight 25% |
| Liquidity | 96 | weight 15% |
| Growth | 67 | weight 15% |
| Consistency | 73 | weight 15% |
Durability: 87 (average over 3 years)
Index version 2. Data completeness 100%: the share of the weights that had data.
Questions and answers
How profitable is SERO AS?
The operating margin was 25.5% in 2025, against a median of 4.4% among companies in the Morning class Medium in the same sector. Return on assets was 23.5%.
How solid is SERO AS?
The equity ratio was 74.7% in 2025 (median 39.4%). Debt-to-equity was 0.34 (median 1.51).
What is the liquidity of SERO AS like?
The current ratio was 4.09 in 2025 (median 1.49).
How does SERO AS compare in Industri?
SERO AS ranks 20 of 1,953 in Industri for 2025. Among companies in the Morning class Medium it is number 2 of 393. Revenue changed by 13.5% from the year before.
Public contracts
- Contracts awarded since 2024
- 1
- Total awarded value since 2024
- 2.5 MNOK
| Date | Buyer | Notice | Value |
|---|---|---|---|
| 7 April 2026 | Oslo Universitetssykehus HF (hovedenhet) | 77491 RA KLM Avdeling for medisinsk biokjemi Analyseinstrument FIT | 2.5 MNOK |
Based on notices in Doffin. Does not show call-offs under framework agreements or purchases below the publication threshold. Values are as stated by the buyer.
Source: Doffin (DFØ), fetched 27 October 2026. Winners are matched on organisation number.
Contains data under the Norwegian licence for public data (NLOD 2.0) made available by Doffin/the Norwegian Agency for Public and Financial Management (DFØ). NLOD 2.0
From the Central Coordinating Register
- Org. no.
- 912228738
- Legal form
- AS
- Sector
- Industri (21.200)
- Morning company class
- Medium
- Employees
- 76 registered 10 August 2026
- Founded
- 17 June 1963 63 years in operation
- Share capital
- 10.00 MNOK
- Business address
- Stasjonsveien 44, 1396 BILLINGSTAD (ASKER)
- Municipality
- Asker rank 2 of 11 in KOSTRA group 12
- Latest accounts filed
- 2025
- Website
- www.sero.no
- LEI
- 5493007YG27UBBI4YI41 renews 6 February 2027
Source: Central Coordinating Register, Brønnøysund Register Centre. The employee count is reported by the company and may be older than the accounts. See the company at the Brønnøysund Register Centre
Ownership and roles
- Chief executive
- Jens Stefan Nicolai Kernstock
- Chair of the board
- Knut Weydahl Eldjarn
- Board member
- Ole Henrik Eide
- Board member
- Eileen Eldjarn
- Board member
- Camilla Eldjarn Huitfeldt
- Board member
- Knut Erik Weydahl Eldjarn
- Board member
- Cathrine Knetter Hoel
- Board member
- Sara Halmøy Hannisdal
- Deputy member
- Astrid Torunn Eldjarn
- Deputy member
- Frode Kristensen
- Deputy member
- Vilde Årdal
- Auditor
- BDO AS
Source: Central Coordinating Register, fetched 31 October 2026. Only names are shown.
- Parent company
- No parent company: owned by persons
Source: GLEIF (Global Legal Entity Identifier Foundation), fetched 30 October 2026. The parent is the one the company itself reported to GLEIF.
Owners and shareholdings will appear here once the shareholder data extract is in place.
Coming · not built yet
Error in the data?
Do you see an error in the figures or in how the company is mapped (sector, holding, group)? Let us know. Corrections require documentation.
Figures last fetched 30 October 2026.
Year by year · 2023–2025
| Key figure | 2023 | 2024 | 2025 | Trend |
|---|---|---|---|---|
| Index | 94 | 83 | 86 | |
| Rank | 14 | 46 | 20 | |
| Operating margin | 23.7% | 22.7% | 25.5% | |
| Return on assets | 22.9% | 21.5% | 23.5% | |
| Equity ratio | 74.9% | 73.2% | 74.7% | |
| Current ratio | 4.15 | 3.89 | 4.09 | |
| Revenue growth | – | 11.2% | 13.5% |
Accounts
From the Brønnøysund Register Centre, in the company's reporting currency (NOK).
| Key figure | 2023 | 2024 | 2025 |
|---|---|---|---|
| Operating revenue | 167.3 MNOK | 186.1 MNOK | 211.3 MNOK |
| Operating profit | 39.7 MNOK | 42.2 MNOK | 53.9 MNOK |
| Profit before tax | 39.0 MNOK | 43.6 MNOK | 54.4 MNOK |
| Net profit | 30.5 MNOK | 34.0 MNOK | 42.4 MNOK |
| Financial expenses | 2.0 MNOK | 2.3 MNOK | 1.7 MNOK |
| Total assets | 179.2 MNOK | 213.5 MNOK | 239.1 MNOK |
| Current assets | 169.6 MNOK | 197.0 MNOK | 216.0 MNOK |
| Equity | 134.2 MNOK | 156.2 MNOK | 178.7 MNOK |
| Retained earnings | 124.2 MNOK | 146.2 MNOK | 168.7 MNOK |
| Total liabilities | 44.9 MNOK | 57.2 MNOK | 60.5 MNOK |
| Current liabilities | 40.8 MNOK | 50.6 MNOK | 52.8 MNOK |
Source: Brønnøysund Register Centre (Register of Company Accounts), fetched 30 October 2026, accounts id 6982062.
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